Nordine Ghachi · Lyon, France

Designing & directing experiences that leave a mark

What matters, you live it.
The rest, you scroll past.

See my work Let’s talk about your project

Work

Projects that left a mark

3D audio game · Accessibility

A Blind Legend

The game that changed the vision of accessibility in video games

1,2M downloads

189 countries

Produced by DOWiNO / France Culture

Designer & Director

View project

Mobile game · Smoking cessation

Smokitten

Replacing the cigarette with a game. For real.

1st mobile game to quit smoking 222 days of support

2019 · Original idea, UX design, and game direction

Produced by DOWiNO

Mobile serious game · Diabetes

Glucozor

A dinosaur to learn how to manage diabetes

33,000 users 6 languages

2015 · Original idea, UX design, and game direction

Produced by DOWiNO

Management serious game · Circular economy

NKMK

Run a sneaker company to understand the circular economy

Lyon Metropolis 2023

2024 · Creative direction and consulting

Interactive fiction · Invisible disability

Cobra Zero

Tackling invisible disability and disabled-worker recognition through three perspectives, in a suspenseful interactive fiction.

3 points of view Invisible disability / RQTH

2019 · Creative direction

Co-produced by LADAPT / DOWiNO

Gamified clinical app · Motor skills

MFM Play

Turning a clinical assessment into an engaging experience for children

HCL / HFME 2022

2022 · Creative direction

Produced by DOWiNO

Training platform · Real time

Daft Learn

My interactive training platform. Designed, coded, delivered, deployed.

In production 2025

2025 · Design

Also: Tailored GenAI training, 3,2,1'nstallé !, Data Hack, Chem-Next, Wasteblasterz... View all projects

Services

What I can do for you

Consulting & Audit

I help you clarify, frame and steer your projects to give you the right direction.

Design & Production

From brief to delivery, whether by mobilising your teams or the talented partners I’ve worked with for years.

Shall we talk?

Testimonials

What they say

Nordine is passionate and inspiring! On top of being professional, creative and organised, he always offers great advice to make the product or project even better. It’s a real pleasure to work with him. With Nordine, you know from day one that the final result will be top-notch. I’d be delighted to work with him again!

Fahima Bouzehouane

Digital Manager Europe, Air Liquide

I had the opportunity to collaborate with Nordine on the design of our Wikiboop app. He showed great listening skills and remarkable insight. His sense of humanity combined with his creativity were major assets. The subtlety of his approach and his understanding of needs allowed him to be a force for proposals beyond our expectations. Many thanks Nordine for this collaboration!

Isabelle Coudurier Curveur

Territorial Oncology Director, Roche

Creative, innovative, imaginative, attentive, able to blend technical skill and innovation: these are some of the strengths Nordine brought to creating a tailor-made application suited to both patients and therapists. Many thanks.

Véronique Vincent-Genod

Physiotherapist, Hôpital Femme Mère Enfant

We worked with Nordine on an online and Play Store game called WASTEBLASTERZ, dedicated to gamifying eco-friendly behaviours as part of the Smart Electric Lyon demonstrator. At the time it was a slightly crazy project for a company like EDF, but thanks to Nordine’s professionalism, his ideas, enthusiasm and immense capacity for work, we managed to bring this collective project to life with many partners across the Auvergne-Rhône-Alpes region, in an extremely tight timeframe. We were ahead of our time, perhaps too far ahead, but this experience remains for me an incredible success that Nordine made possible.

Christelle Stirer

Transition Manager, EDF

I had the opportunity to work with Nordine on the music and sound design of various projects. With his deep professionalism, his excellent ability to manage production and teams, and his trained ear, it’s always a real pleasure to collaborate with him!

Nathan Blais

Audio Director, Ubisoft

Working with Nordine means having the attentive ear of a true professional. Meticulous without forgetting to be creative. Realistic without losing his imagination.

Antoine Allegre

Aide to senators of the Rhône, French Senate

They trusted me