About me

Tonton Studio

Hi! My name is Nordine Ghachi.

As an independent consultant and entrepreneur, I am passionate about digital technology, video games, and high social impact innovation.

My 20 years of experience in design, gamification, pedagogy, and creative direction have allowed me to work with clients from all walks of life, from startups to multinational companies, the public sector, and NGOs, across various sectors such as health, education, and new technologies.

As the designer and developer of the award-winning game A Blind Legend, I have also gained recognized expertise in video game creation.

Over the past few years, I have developed expertise in integrating the latest digital tools, such as generative artificial intelligence, to enhance creative and strategic processes.

My greatest strengths are my creativity and expertise in UX design. Excited by the exploration of new ideas, I always work closely with my clients to understand their needs and challenges best, to provide them with tailor-made, innovative, and appropriate solutions.

Feel free to contact me if you have any questions or if you would like to discuss your projects.

 

My services

Conception

Are you looking to create a custom digital platform but don't know where to start?

Thanks to my expertise in educational strategy, I can design engaging and effective learning experiences for your audience. My creative and pragmatic approach ensures innovative and relevant concepts while respecting your production constraints.

Gamification

Do you have a game concept, serious game, or gamified device idea, but you don't know how to implement it?

My skills in game design and video game production allow me to propose game concepts and gamification systems to meet your training, communication, or marketing goals.

UX Design

Do you want to design a smooth, intuitive and ergonomic user experience, but don't know how to achieve this?

My deep understanding of UX design principles and my experience in digital technology enable me to assist you in designing and prototyping effective user experiences for your applications, games, and learning systems.

Project management

Do you have a digital project in mind but are unsure how to execute it effectively?

With my 20 years of experience in the digital field, I take charge of managing your project from conception to manufacturing. I can help you define its objectives, plan the various development stages, estimate the time and resources needed for each stage, and monitor its progress in real-time.

Creative direction

Do you want to stimulate innovation and creativity within your team but don't know how?

By guiding collective thinking, I can help foster innovative ideas. My experience in conducting brainstorming sessions and workshops facilitates the co-creation of solutions by involving all stakeholders. Together, let's stimulate your team's creativity to bring your ideas to life and realize your projects!

Specific support

Are you facing specific challenges in executing your project that require particular expertise?

Whether it's technical gaps, budget constraints, or resource limitations, I offer tailor-made support to overcome these obstacles. I also provide additional options such as specialist recruitment, content development, or training in the use of your devices. Let's create the most suitable response to your project according to your specific needs!

 

Selected works

 

Clients I've worked with

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Testimonials

Fahima BOUZEHOUANE

Digital Manager Europe at Air Liquide

Nordine is passionate and fascinating! In addition to being professional, creative, and organized, he is always full of excellent advice to make the product or project even better! It’s a pleasure to work with him.

With Nordine, you know from the start that the end result will be top-notch! I look forward to the opportunity to work together again!

Isabelle COUDURIER CURVEUR

Territorial Director of Oncology at Roche

I had the opportunity to collaborate with Nordine in designing our app, Wikiboop. Nordine has demonstrated great listening skills and insightfulness.

His sense of humanity combined with his extensive creativity have been major assets. The subtlety of his approach and understanding of the needs allowed him to offer suggestions beyond our expectations. A big thank you to Nordine for this collaboration!

Stéphanie HERRBACH

Founder of Helpy

I was fortunate to cross paths with Nordine at the very beginning of the Helpy journey. His advice and expert eye helped me avoid making serious design mistakes. Three years later, Nordine is still advising us (thank you for that) and his expertise is essential to Helpy’s development.

Creative, meticulous, and above all an expert in gamification, he knows all the right tricks to create innovative solutions and model them to properly meet a need.

Véronique VINCENT-GENOD

Physiotherapist at the Femme Mère Enfant Hospital

Creative, innovative, imaginative, attentive, capable of blending technicality and innovation, these are just a few of the assets that Nordine brought to create a custom application adapted to both patients and therapists. A big thank you.

 

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